Houthoff Corporate Ladies Event

29 September 2025
Amsterdam
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Data and AI are playing an increasingly important role in team performance, but what makes the difference between good teams and exceptional teams? Success comes when data and human effort come together. Therefore, the ninth edition of the Houthoff Corporate Ladies Event centers on the theme “Success is a human endeavour – even in the age of AI.”

Corporate Ladies Event 2025

Keynote speaker Carla Smits-Nusteling has proven this formula. With her company PeakPersonality, she transformed sports teams into champions by cleverly utilising personality data. As former CFO of KPN, supervisory board member at ASML and CVC, among others, and former top hockey player, she also translates this successful approach to the boardroom.

Carla shares how teams can use data to:

  • Identify and enhance each other’s strengths.
  • Create complementary roles.
  • Optimise performance under pressure.

Following this, Emmeline Bijlsma, Margrethe Jonkman, Chantal Vergouw and Guillette van Grinsven, led by Marry de Gaay Fortman will reflect on the keynote.

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