
Söderberg & Partners strengthens market position with acquisition of SAA Holding B.V.
14 May 2025
Söderberg & Partners Netherlands B.V. ("S&P") has reached agreement to acquire SAA Holding B.V. ("SAA"), one of the largest independent insurance brokers in the Netherlands. With this acquisition, SAA chooses for the Söderberg & Partners model to ensure sustainable growth.
S&P is part of Söderberg & Partners, headquartered in Sweden. With the acquisition of SAA, S&P further expands its position in the Dutch market and establishes a strong foundation for the future of the company and its employees. SAA is one of the largest independent financial advisors in the Netherlands. Since its foundation in 1982, founder Ton Rombouts has expanded the company by completing more than 220 acquisitions over the past 40 years.
Houthoff advised Söderberg & Partners (again and including) on the acquisition. The team included Guillette van Grinsven, Jeanne Beck, Ivar Brouwer, Anne Steinbusch, Hugo Kivits, Lisanne Haarman, Nine Vader, Manouk Alderliesten, Jasmijn Harms, Marijn van Horen, Lotte van Maren, Anouk Boutens, Myrthe Prinsze, Tess Barnasconi, Marco Moeskops, Lucy de Graaf, Sylvia Dikmans, Diede van der Voort, Alexandra van Snippenberg, Gerrit Oosterhuis and Felix Geerebaert.
The acquisition has yet to be approved by the Financial Markets Authority (AFM) and the Consumer & Market Authority (ACM).